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UX/UI Design

UX/UI design is the process design teams use to create products that provide meaningful and seamless experiences to its users. It requires a deep understanding of the product’s vision and goals in order to offer a visual experience that will notably include aspects of branding, design, usability and function.

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What this concretely means.

Design is not about drawing fancy illustrations and a great homepage interface. Design is much deeper than what you just see. Design is about identifying at first which personas your product will be interacting with, segmenting and breaking down their individual path, balancing singular goals of a particular user with those of the company overall, so as to support both without impeding each other.

Design is about creating an architectural skeleton of the experience and building a user interface that matches your brand identity. Design is about scalability and portability, with the creation of a structured style guide and interactive mockups. Design is about you and them both. Design is a collaborative effort and it requires a fair experience of the matter.

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Our design process.

Velocity for us, is offering you wireframes in days and a clickable mockup in weeks. Sometimes less even.

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step 1

Persona creation

Defining your key audience segments to cater to

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step 2

User Journey

Imagining hand in hand your users ideal journey

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step 3

Wireframes

Structuring a blueprint version of your final product

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step 4

User Interface

Creating beautiful designs to convert ideas into reality

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Why we love Adobe XD

Because it makes it real. Adobe XD is a fantastic tool for designers, developers and clients. Unlike many other tools, Adobe XD lets you interact with your product pages and features in a playful and realistic manner and clients just love that. Developers worship it because all they have to do is to go by the book, extract assets and start coding. As for our designers, ask them how easy Adobe made it for them to work collaboratively :)

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INSIGHT FROM AN INDUSTRY LEADER

If you think good design is expensive, you should look at the cost of bad design.

Dr Ralf Speth

CEO of Jaguar Land Rover

Other services that
we provide.
We can help you build what you need: an incredibly powerful digital ecosystem that embraces your ambitions.

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Let’s get chatty!

We’d love to answer all your questions and
help you build the Future of Earth. So let’s talk!

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